May at Dayflower: better late than never!
To be fair, I'm still technically on vacation.
Hello! This is the first Dayflower Newsletter that’s actually gonna try to be a newsletter! I made a promise last month to do a sort of monthly recap of all the goodies Dayflower’s been building, and while I definitely intended to write this on the plane, I instead became deeply emotionally invested in Dhak Dhak (arguably the perfect airplane movie).
So: April was an incredibly busy month for Dayflower, with a total of 2 entirely new sites and 1 e-commerce expansion added to the Dayflower portfolio. I (kinda) apologize in advance for how tech-y this blog might be: since the goal here is to brag as much as I possibly can without immediately boring my dear readers, I’ll almost certainly be reeling off a laundry list of doohickeys and integrations I used to build specific parts of the three sites I’ll be discussing.
Joy On Fire
Our first addition to the Dayflower repertoire is the site for Joy on Fire, a Baltimore-formed but now NJ and NY based Jazz trio. Built for our existing client Anna Meadors (who’s site you might recognize), the Joy on Fire site leverages a slew of custom Wordpress integrations to build a one-stop-shop for all things music, video, biography, and discography.
If you’re a Wordpress developer, this is surely old news, but I cannot overstate how much Advanced Custom Fields is your friend, and how it can be used to extend a generic Wordpress install into a deeply customizable, purpose-built engine for hosting and sorting tons of data. With ACF, the Joy On Fire site adds several new features, like an endlessly extending Discography page, a landing for Press snippets, and a fully editable logo, on top of over 10 years of existing blogs formatted to fit perfectly with the sites new, distinctly fire-y vibe.
Also, we made their new logo, which we’re pretty proud of.
Tobin, Bernardon, and Wazny LLP
Our second site of the month is a fully renovated, entirely editable, and motion-heavy-but-not-too-heavy site for the Westchester-based law firm Tobin, Bernardon and Wazny LLP (if the first name of the firm looks familiar, it’s because he’s my incredibly talented brother). Formerly built on Wix, their former site was a one-page landing with an added blog for reeling in some SEO where we could find it. The new version of the site is something else entirely: with a plethora of interactive elements, a motion-heavy landing, and an entire suite of custom CSS and Javascript animations/interactions, TBW’s site is as modern as they come.
Using an editorial approach for formatting, the site features all of the latest news and updates from the team, with a fully-featured News section, extendable bios, and interactive elements galore for those seeking legal counsel. Above all, the site doesn’t sacrifice speed or performance at any juncture, and is built using mobile-first techniques to keep load times as low as possible.
And finally: Quintessence Lighting!
One of our OG clients, Quintessence Lighting, just launched a new series of pendant lights! We built out the 3D visualizer, UX/UI, interactive gallery elements, and interactive pricing guide on Quintlights newest page, implementing a few new, fancy approaches (read: the agony of AJAX) for dynamically syncing listed prices in Woocommerce (the Wordpress-based e-commerce solution) on both the back and front ends. We also had the lovely opportunity to try to figure out what the hell to do about import tariffs, and how incredible companies like Quintessence, based in Hong Kong, are being forced out of the American market (I have been advised to end this paragraph here to minimize inflammatory sentiment).
But enough about politics! Let’s end this on a high note:
Give Dayflower your business NOW
April was one of Dayflower’s busiest months on record, and let me tell you: it was truly, genuinely a blast to have the opportunity to work alongside so many incredible people on so many projects and be paid for it, too. With that said, if you or a loved one are suffering from an ugly or out-of-date website, Dayflower can help. We’re only ever an email away, and we check our inbox constantly, so give us something to respond to!